Permission-based Marketing
Double opt-in. Split testing. Unique opens. The world of permission-based email marketing can be confusing to newcomers. You may know how to craft an email that looks flashy and has a strong call to action, but will your message even reach its intended audience? Or, will it land in the dreaded SPAM folder and sit unread? Intermark Interactive understands the mix of components necessary for a successful email campaign. We develop and deliver quality, permission-based marketing campaigns that build brand awareness, drive sales and increase customer loyalty.
A targeted email marketing campaign is an effective and affordable way to get your message out to your prospects and customers. Intermark Interactive can help you build an email marketing strategy from the ground up. The most basic requirement of permission-based marketing is a list of contacts who have opted-in, or agreed, to receive communications from your company. Once we have a clear understanding of who wants to hear from you, we’ll segment subscribers into relevant groups, enabling you to deliver more personalized, targeted emails. Then, we’ll ensure that you maximize the impact of your permission-based marketing campaign while minimizing costs by delivering the right message in the right format to the right people at the right time.
Intermark Interactive can grow your subscriber list with creative opt-in strategies, enhance brand affinity with valuable email messages and understand responses to specific offers with campaign analytics. Most importantly, we can build a strong sense of community among your market that leads to referrals and repeat business now and in the future.
